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Guess who’s sending fat checks to Mark Zuckerberg and company? 

Yep, Donald J. Trump. The president’s political action committee (PAC) has spent $274,000 on Facebook ads since May, reports the New York Times

That makes him the biggest political spender on Facebook. Planned Parenthood, which came in second, spent $188,000.

SEE ALSO: Anderson Cooper slams Trump’s press conference with Putin as ‘disgraceful’

The numbers were crunched by New York University researchers who scraped data from Facebook, which created a publicly searchable archive of political Facebook ads in May. 

So, what does $274,000 get you? Ads seen by 37 million people, according to the researchers. As an example, the Times highlighted an ad promoting Brett Kavanaugh, Trump’s nominee for the Supreme Court.  Read more…

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Burberry new logo 2018

Burberry reveals new logo and monogram.

Brands are making big moves in China: Airbnb offers an overnight stay on the Great Wall of China, where Intel has been drone-mapping … Starbucks signs landmark deal with Alibaba … Google reportedly plots comeback … and Gucci and Louis Vuitton streamline production to woo Chinese luxury shoppers.

Facebook‘s chief security officer quits.

Google updates its broad core algorithm.

Grab tops up its coffers with $2B funding round.

Jamba Juice has a new owner.

Microsoft backs international rural broadband startups.

MoviePass teeters on the brink.

Tesla adds Atari games to upcoming “party mode.”

Walmart launches masterbrand campaign in Canada.

Click here for previous news roundups … sign up for our free daily newsletter … and send brand news and tips to editor@brandchannel.com or ping us on Twitter, Facebook or LinkedIn.

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The post Brand News: 10 Things You Need to Know for Thursday August 2 appeared first on brandchannel:.

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Doug Kezirian joins Hannah Storm on SportsCenter to explain why some professional gamblers are aggressive with NFL preseason bets.

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Facebook is facing hard questions following news that data-mining firm Cambridge Analytica deceived users and harvested information from 50 million profiles. But we already have the answer to one: Has Facebook learned from its mistakes? Nope.

That’s probably because Facebook doesn’t have a dedicated staffer — or public editor — looking out for the people who use the company’s service. Consider this: Cambridge Analytica’s data-scraping reportedly occurred in 2014, the same year Facebook made another fateful decision that it might not have if someone there was looking out for people like you and me. Read more…

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A data analytics firm linked to both Donald Trump’s presidential campaign and the Brexit referendum has been banned by Facebook.

Cambridge Analytica, the British firm that claimed it helped Trump get elected, has been suspended from Facebook, the company revealed. 

SEE ALSO: Look at these dumb email accounts Russian trolls made to influence the 2016 election

At issue is Cambridge Analytica’s use of user data obtained by a third-party developer, a University of Cambridge professor named Dr. Aleksandr Kogan. Kogan, according to Facebook, obtained information on 270,000 Facebook users via his app, which he touted as a research experiment.  Read more…

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